What was the process behind designing FrontRow?
The idea behind FrontRow came from Ubiquiti CEO, Robert Pera, who collaborated closely with the team at Ubiquiti Labs to bring his vision to life. Robert and the team realized that there was a need for a better wearable camera that is less obtrusive when worn in everyday situations and better captures experiences. FrontRow’s sleek, lightweight form factor was designed to be easily worn. Unlike traditional cameras and smartphones requiring manual operation, FrontRow can operate autonomously — allowing one to capture life’s experiences while completely staying in the moment.